Privacy policy

Introduction and overview
Scope of application
Legal basis
Contact details of the responsible person
Storage duration
Rights under the General Data Protection Regulation
Data transmission to third countries
Data processing security
Kommunikation
Order processing agreement (AVV)
Cookies
Customer data
Registration
Web hosting introduction
Messenger & Communication Introduction
Social media introduction
Security & Anti-Spam
Cloud services
Audio & Video Introduction
Web design introduction
Closing words

Introduction and overview

We have created this privacy statement (version 05.12.2022-312345120) in order to provide you with the best possible service in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws to explain which personal data (data for short) we as data controller – and the processors (e.g. providers) engaged by us – process, will process in the future and what lawful options you have. The terms used are to be understood as gender-neutral.
In short, we provide you with comprehensive information about data we process about you.

Privacy statements usually sound very technical and use legal terminology. This privacy policy, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. To the extent that it is conducive to transparency, technical terms are explained in a reader-friendly manner, links to further information are provided and graphics are used. We thus inform you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible by making the most concise, unclear and legalistic statements possible, as is often standard practice on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative, and perhaps there is one or two pieces of information you did not know.
If you still have questions, we would like to ask you to contact the responsible office mentioned below or in the imprint, to follow the existing links and to look at further information on third party sites. Of course, you will also find our contact details in the imprint.

Scope of application

This data protection declaration applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (order processors). By personal data, we mean information within the meaning of Art. 4 No. 1 DSGVO, such as a person’s name, e-mail address and postal address. The processing of personal data ensures that we can offer and invoice our services and products, whether online or offline. The scope of this privacy policy includes:

all online presences (websites, online stores) that we operate
Social media appearances and e-mail communication
mobile apps for smartphones and other devices

In short, the data privacy statement applies to all areas in which personal data is processed in a structured manner within the company via the aforementioned channels. If we enter into legal relations with you outside of these channels, we will inform you separately if necessary.

Legal basis

In the following privacy policy, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016. You can, of course, read this EU General Data Protection Regulation online at EUR-Lex, the gateway to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.

We only process your data if at least one of the following conditions applies:

Consent (Article 6(1) lit. a DSGVO): You have given us your consent to process data for a specific purpose. An example would be the storage of your entered data of a contact form.
Contract (Article 6(1)(b) DSGVO): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we enter into a purchase agreement with you, we require personal information in advance.
Legal obligation (Article 6(1)(c) DSGVO): If we are subject to a legal obligation, we process your data. For example, we are required by law to keep invoices for accounting purposes. These usually contain personal data.
Legitimate interests (Article 6(1)(f) DSGVO): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website in a secure and economically efficient manner. This processing is therefore a legitimate interest.

Other conditions, such as the performance of recordings in the public interest and the exercise of public authority, as well as the protection of vital interests, do not usually arise in our case. If such a legal basis should be relevant, it will be indicated at the appropriate place.

In addition to the EU regulation, national laws also apply:

In Austria, this is the Federal Act on the Protection of Individuals with regard to the Processing of Personal Data (Data Protection Act), or DSG for short.
In Germany, the Federal Data Protection Act, or BDSG for short, applies.

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the responsible person

If you have any questions about data protection or the processing of personal data, you will find the contact details of the responsible person or office below:
AKTIVOKAL e.V.
Klaus Levermann
Biggelebenstraße 1b
58706 Menden (Sauerland)
Germany
Authorized to represent: Klaus Levermann
E-Mail: levermann@singinghelps.org
Phone: +49 160 9916 6660
Imprint: https://www.singinghelps.org/impressum

Storage duration

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products applies as a general criterion at our company. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are required by law to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

Should you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as soon as possible and insofar as there is no obligation to store it.

We will inform you about the specific duration of the respective data processing below, provided that we have further information on this.

Rights under the General Data Protection Regulation

In accordance with Articles 13, 14 of the GDPR, we inform you about the following rights you have to ensure that data processing is fair and transparent:

According to Article 15 of the GDPR, you have a right to information about whether we process data about you. If this is the case, you have the right to obtain a copy of the data and to know the following information:
- the purpose for which we carry out the processing;
- the categories, i.e. the types of data that are processed;
- who receives this data and, if the data is transferred to third countries, how security can be guaranteed;
- how long the data will be stored;
- the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
- that you can complain to a supervisory authority (links to these authorities can be found below);
- the origin of the data if we have not collected it from you;
- whether profiling is carried out, i.e. whether data is automatically evaluated in order to arrive at a personal profile of you.
You have a right to rectify data under Article 16 of the General Data Protection Regulation, which means that we must correct data if you discover errors.
You have a right to rectify data according to Article 16 of the GDPR, which means that we must correct data if you find errors.
According to Article 18 of the GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it any further.
According to Article 20 DSGVO, you have the right to data portability, which means that we will provide you with your data in a common format upon request.
According to Article 21 of the GDPR, you have a right to object, which, once enforced, entails a change in processing.
- If the processing of your data is based on Article 6 para. 1 lit. e (public interest, exercise of official authority) or Article 6 para. 1 lit. f (legitimate interest), you may object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.
- If data is used to conduct direct advertising, you can object to this type of data processing at any time. We may not use your data for direct marketing thereafter.
- If data is used to perform profiling, you can object to this type of data processing at any time. We may not use your data for profiling thereafter.
According to Article 22 of the GDPR, you may have the right not to be subject to a decision based solely on automated processing (for example, profiling).
You have the right to complain according to Article 77 of the GDPR. This means that you can complain to the data protection authority at any time if you believe that the data processing of personal data violates the GDPR.

In short, you have rights – do not hesitate to contact the responsible party listed above with us!

If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can complain to the supervisory authority. For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/. In Germany, there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:

North Rhine-Westphalia Data Protection Authority

State Commissioner for Data Protection: Bettina Gayk
Adress: Kavalleriestraße 2-4, 40213 Düsseldorf
Phone: 02 11/384 24-0
E-Mail: poststelle@ldi.nrw.de
Website: https://www.ldi.nrw.de/

Data transmission to third countries

We only transfer or process data to countries outside the EU (third countries) if you consent to this processing, if this is required by law or contractually necessary and in any case only to the extent that this is generally permitted. Your consent is in most cases the most important reason for us to have data processed in third countries. Processing personal data in third countries such as the U.S., where many software vendors provide services and have their server locations, may mean that personal data is processed and stored in unexpected ways.

We expressly point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. Data processing by US services (such as Google Analytics) may result in data not being processed and stored anonymously where applicable. In addition, U.S. government authorities may have access to individual data. In addition, collected data may be linked to data from other services of the same provider, if you have a corresponding user account. If possible, we try to use server locations within the EU, if this is offered.

We will inform you in more detail about data transfer to third countries, if applicable, at the appropriate places in this privacy policy.

Data processing security

To protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymize personal data. In doing so, we make it as difficult as possible for third parties to infer personal information from our data.

Article 25 of the GDPR refers to “data protection through technical design and data protection-friendly default settings” and thus means that both software (e.g., forms) and hardware (e.g., access to the server room) should always be designed with security in mind and that appropriate measures should be taken. In the following, we still go into concrete measures, if necessary.

TLS encryption with https

TLS, encryption and https sound very technical and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for “secure hypertext transfer protocol”) to transfer data over the Internet in a tap-proof manner.
This means that the complete transmission of all data from your browser to our web server is secured – no one can “listen in”.

In this way, we have introduced an additional layer of security and comply with data protection by design of technology (Article 25(1) of the GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this data transmission protection by the small lock symbol at the top left of the browser, to the left of the Internet address (e.g. examplepage.de) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend doing a Google search for “Hypertext Transfer Protocol Secure wiki” to get good links to more information.

Communication

Communication summary
👥 Affected parties: Anyone who communicates with us by phone, email, or online form.
📓 Processed data: e.g. phone number, name, e-mail address, form data entered. More details can be found at the respective contact type used
🤝 Purpose: handling communication with customers, business partners, etc.
📅 Storage period: duration of the business case and legal requirements
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. b DSGVO (contract), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

When you contact us and communicate by phone, e-mail or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as the law requires.

Persons concerned

All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.

Phone

When you call us, the call data is stored pseudonymously on the respective terminal device and with the telecommunications provider used. In addition, data such as name and telephone number can subsequently be sent by e-mail and stored for the purpose of responding to inquiries. The data is deleted as soon as the business case has been terminated and legal requirements permit.

E-Mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,…) and data is stored on the e-mail server. The data is deleted as soon as the business case has been terminated and legal requirements permit.

Online forms

If you communicate with us using an online form, data is stored on our web server and may be forwarded to an e-mail address of ours. The data is deleted as soon as the business case has been terminated and legal requirements permit.

Legal basis

The processing of the data is based on the following legal bases:

Art. 6 Abs. 1 lit. a DSGVO (Consent): You give us your consent to store and further use your data for purposes related to the business case;
Art. 6 Abs. 1 lit. b DSGVO (contract): There is a need for the performance of a contract with you or a processor such as the telephone provider, or we need to process the data for pre-contractual activities, such as preparing an offer;
Art. 6 Abs. 1 lit. f DSGVO (Legitimate Interests): We want to conduct customer inquiries and business communications in a professional setting. This requires certain technical facilities, such as e-mail programs, exchange servers and mobile operators, in order to be able to operate the communication efficiently.

Order processing agreement (AVV)

In this section, we would like to explain what a processing order is and why it is needed. Because the word “order processing agreement” is quite a mouthful, we will also use only the acronym AVV more often here in the text. Like most companies, we do not work alone, but also use services of other companies or individuals ourselves. Due to the involvement of various companies or service providers, it may be that we pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called order processing agreement (AVV). The most important thing for you to know is that the processing of your personal data is carried out exclusively according to our instructions and must be regulated by the GCU.

Who are processors?

As a company and website owner, we are responsible for all data we process from you. In addition to the responsible parties, there may also be so-called processors. This includes any company or person that processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, public authority, agency or other body that processes personal data on our behalf is considered a processor. Consequently, processors can be service providers such as hosting or cloud providers, payment or newsletter providers, or large companies such as Google or Microsoft, for example.

For a better understanding of the terminology, here is an overview of the three roles in the GDPR:

Data subject (you as customer or interested party) → Responsible party (we as company and client) → Processor (service provider such as web hoster or cloud provider)

Content of a contract for the processing of orders

As mentioned above, we have concluded an AVV with our partners who act as processors. This states first and foremost that the processor will process the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing; however, in this context, the electronic conclusion of the contract is also considered to be “in writing”. Only on the basis of the contract the processing of personal data takes place. The contract must include the following:

Binding to us as the responsible party
Duties and rights of the responsible person
Categories of affected persons
Type of personal data
Nature and purpose of data processing
Subject and duration of data processing
Place of implementation of data processing

Furthermore, the contract contains all obligations of the processor. The main duties are:

Ensure data security measures
take possible technical and organizational measures to protect the rights of the data subject
keep a data processing register
cooperate with the data protection supervisory authority at its request
Conduct a risk analysis in relation to the personal data received
Sub-processors may only be engaged with the written consent of the responsible person

You can see what such an AVV looks like in concrete terms, for example, at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html. A sample contract is presented here.

Cookies

Cookies summary
👥 Data subjects: Visitors to the website
🤝 Purpose: depending on the cookie. You can find more details about this below or from the manufacturer of the software that sets the cookie.
📓 Data processed: Depending on the cookie used in each case. You can find more details about this below or from the manufacturer of the software that sets the cookie.
📅 Storage duration: depending on the cookie, can vary from hours to years
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit.f DSGVO (Legitimate Interests)

What are cookies?

Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.

Whenever you browse the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically placed in the cookie folder, effectively the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the setting you are used to. In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.

The following graphic shows a possible interaction between a web browser such as Chrome and the web server. In this process, the web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests”. Cookies also cannot access information from your PC.

For example, cookie data can look like this:

Name: _ga
Wert: GA1.2.1326744211.152312345120-9
Intended use: differentiation of website visitors
Expiration date: after 2 years

A browser should be able to support these minimum sizes:

At least 4096 bytes per cookie
At least 50 cookies per domain
At least 3000 cookies in total

What are the types of cookies?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point, we would like to briefly discuss the different types of HTTP cookies.

We can distinguish 4 types of cookies:

Essential cookies
These cookies are necessary to ensure basic website functionality. For example, it needs these cookies when a user adds a product to the shopping cart, then continues surfing on other pages and only later goes to the checkout. These cookies do not delete the shopping cart even if the user closes his browser window.

Purposeful cookies
These cookies collect info about user behavior and whether the user gets any error messages. In addition, these cookies are also used to measure the loading time and the behavior of the website with different browsers.

Targeting cookies
These cookies provide a better user experience. For example, entered locations, font sizes or form data are saved.

Advertising cookies
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.

Usually, when you visit a website for the first time, you are asked which of these cookie types you want to allow. And of course, this decision is also stored in a cookie.

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Internet Engineering Task Force (IETF) Request for Comments called “HTTP State Management Mechanism”.

Purpose of processing via cookies

The purpose ultimately depends on the cookie in question. You can find more details about this below or from the manufacturer of the software that sets the cookie.

What data is processed?

Cookies are small helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following privacy policy.

Cookies storage duration

Die Speicherdauer hängt vom jeweiligen Cookie ab und wird weiter unter präzisiert. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You also have influence on the storage duration yourself. You can manually delete all cookies at any time via your browser (see also “Right to object” below). Furthermore, cookies based on consent are deleted at the latest after revocation of your consent, whereby the legality of the storage remains unaffected until then.

Right to object – how can I delete cookies?

How and whether you want to use cookies, you decide. Regardless of which service or website the cookies come from, you always have the option to delete, disable or only partially allow cookies. For example, you can block third-party cookies, but allow all other cookies.

If you want to determine which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you generally do not want cookies, you can set up your browser so that it always informs you when a cookie is to be set. Thus, for each individual cookie, you can decide whether to allow the cookie or not. The procedure varies depending on the browser. The best way is to search for the instructions in Google using the search term “delete cookies Chrome” or “disable cookies Chrome” in case of a Chrome browser.

Legal basis

The so-called “Cookie Guidelines” have been in place since 2009. This states that the storage of cookies requires your consent (Article 6 (1) a DSGVO). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in in § 96 Abs. 3 of the Telecommunications Act (TKG). In Germany, the Cookie Guidelines have not been implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the German Telemedia Act (TMG).

For absolutely necessary cookies, even in the absence of consent, there are legitimate interests (Article 6 (1) (f) DSGVO), which in most cases are of an economic nature. We want to provide visitors to the website with a pleasant user experience and for this purpose certain cookies are often absolutely necessary.

Insofar as cookies are used that are not absolutely necessary, this is only done in the case of your consent. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO.

In the following sections, you will be informed in more detail about the use of cookies, if used software uses cookies.

Customer data

Customer data summary
👥 Affected parties: customers or business and contractual partners
🤝 Purpose: Provision of the contractually or pre-contractually agreed services, including associated communication.
📓 Verarbeitete Daten: Name, Adresse, Kontaktdaten, E-Mail-Adresse, Telefonnummer, Zahlungsinformationen (wie z. B. Rechnungen und Bankdaten), Vertragsdaten (wie z. B. Laufzeit und Gegenstand des Vertrags), IP-Adresse, Bestelldaten
📅 Storage period: the data is deleted as soon as it is no longer required for the provision of our business purposes and there is no legal obligation to retain it.
⚖️ Legal basis: Legitimate interest (Art. 6 para. 1 lit. f DSGVO), contract (Art. 6 para. 1 lit. b DSGVO)

What is customer data?

In order to be able to offer our service or contractual services, we also process data of our customers and business partners. Among these data there are always personal data. Customer data means all information that is processed on the basis of a contractual or pre-contractual cooperation in order to be able to provide the services offered. Customer data is therefore all collected information that we collect and process about our customers.

Why do we process customer data?

There are many reasons why we collect and process customer data. The most important one is that we simply need various data to provide our services. Sometimes your e-mail address is sufficient here, but if you purchase a product or service, for example, we also need data such as name, address, bank data or contract data. We also use the data subsequently for marketing and sales optimization, so that we can improve our overall service to our customers. Another important point is also our customer service, which is always very important to us. We want you to be able to come to us with questions about our offers at any time, and for that we need at least your e-mail address.

What data is processed?

Exactly which data is stored can only be described here on the basis of categories. This always depends on the services you receive from us. In some cases, you simply provide us with your email address so that we can contact you, for example, or so that we can answer your questions. In other cases, you purchase a product or service from us and for this we need significantly more information, such as your contact details, payment details and contract details.

Here is a list of possible data we receive from you and process:

Name
Contactadress
E-Mail
Phonenumber
Date of birth
Payment data (invoices, bank data, payment history, etc.)
Contract data ( term, content)
Usage data (websites visited, access data ect.)
Metadata (IP address, device information)

How long will the data be stored?

As soon as we no longer require the customer data for the fulfillment of our contractual obligations and our purposes and the data is also no longer necessary for possible warranty and liability obligations, we delete the corresponding customer data. This is the case, for example, when a business contract ends. Thereafter, the limitation period is generally 3 years, although longer periods are possible in individual cases. Of course, we also comply with the statutory retention obligations. Your customer data will certainly not be passed on to third parties unless you have explicitly given your consent to do so.

Legal basis

Legal bases for the processing of your data are Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. b DSGVO (contract or pre-contractual measures), Art. 6 para. 1 lit. f DSGVO (legitimate interests) and in special cases (e.g. medical services) Art. 9 para. 2 lit. a. GDPR (processing of special categories).

In the case of the protection of vital interests, the data processing is carried out in accordance with Art. 9 para. 2 lit. c. DSGVO. For the purposes of health care, occupational medicine, medical diagnostics, health or social care or treatment, or for the management of health or social care systems and services, the processing of personal data is carried out in accordance with Art. 9 para. 2 lit. h. DSGVO. If you voluntarily provide data of the special categories, the processing is based on Art. 9 para. 2 lit. a. DSGVO.

Registration

Registration summary
👥 Betroffene: ata subjects: All persons who register, create an account, log in and use the account.
📓 Data processed: Email address, name, password and other data collected in the course of registration, login and account use.
🤝 Purpose: Provision of our services. Communicate with clients in connection with the services.
📅 Storage period: As long as the company account associated with the texts exists and thereafter usually 3 years.
⚖️ Legal basis: Art. 6 para. 1 lit. b DSGVO (contract), Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

When you register with us, personal data may be processed if you enter personal data or data such as the IP address is collected in the course of processing. You can read more about what we mean by the rather unwieldy term “personal data” below.

Please enter only such data that we need for the registration and for which you have the release of a third party, if you perform the registration on behalf of a third party. If possible, use a secure password that you don’t use anywhere else and an email address that you check regularly.

In the following we inform you about the exact kind of data processing, because you should feel comfortable with us!

What is a registration?

When you register, we take certain information from you and later allow you to easily log in to us online and use your account with us. An account with us has the advantage that you do not have to enter everything again every time. Saves time, effort and ultimately prevents errors in the delivery of our services.

Why do we process personal data?

In short, we process personal data to enable the creation and use of an account with us.
If we didn’t do that, you would have to enter all the data each time, wait for us to approve it, and enter it all again. We and many, many customers would not like that. What would you think of that?

What data is processed?

All the data you have provided in the course of registration, enter during registration or enter in the course of managing your data in the account.

During registration, we process the following types of data:

First name
Last name
E-Mail
Company name
Street + house number
Residence
Postal code
Country

When you log in, we process the data you enter when you log in, such as username and password, and data collected in the background, such as device information and IP addresses.

During account use, we process data that you enter during account use and which is created in the course of using our services.

Storage duration

We store the data entered at least for as long as the account linked to the data exists with us and is used, for as long as contractual obligations exist between us and, if the contract ends, until the respective claims arising from it have become time-barred. In addition, we store your data as long as and insofar as we are subject to legal storage obligations. Thereafter, we shall retain accounting records pertaining to the contract (invoices, contract documents, account statements, etc.) for 10 years (§ 147
AO) and other relevant business documents for 6 years (§ 247 HGB) after they are created.

Right of objection

You have registered, entered data and want to revoke the processing? No problem. As you can read above, the rights under the General Data Protection Regulation also exist during and after registration, login or account with us. Contact the data protection officer above to exercise your rights. If you already have an account with us, you can easily view or manage your data and texts in the account.

Legal basis

By carrying out the registration process, you are entering into a pre-contractual agreement with us to conclude a contract of use via our platform (although this does not automatically give rise to an obligation to pay). You invest time to enter data and register, and we provide you with our services after logging into our system and viewing your customer account. We also fulfill our contractual obligations. Finally, we need to keep registered users informed of important changes via email. Thus, Art. 6 para. 1 lit. b DSGVO (performance of pre-contractual measures, fulfillment of a contract).

If necessary, we also obtain your consent, e.g. if you voluntarily provide more data than is absolutely necessary or if we are allowed to send you advertising. Art. 6 par. 1 lit. a DSGVO (consent) therefore applies.

We also have a legitimate interest in knowing who we are dealing with in order to make contact in certain cases. In addition, we need to know who is using our services and whether they are being used in the manner specified in our terms of use, so it applies Art. 6 para. 1 lit. f DSGVO (legitimate interests).

Note: the following sections are to be ticked by users (as required):

Registration with clear name

Since in business we need to know who we are dealing with, registration is only possible with your real name (clear name) and not with pseudonyms.

Registration with pseudonyms

When registering, pseudonyms can be used, which means that you do not have to register with us with your real name. This ensures that your name cannot be processed by us.

IP address storage

In the course of registration, login and account use, we store the IP address in the background for security reasons in order to be able to determine the lawful use.

Public profile

The user profiles are publicly visible, i.e. you can see parts of the profile on the Internet even without entering username and password.

2-factor authentication (2FA)

Two-factor authentication (2FA) provides additional security when logging in, as it prevents people from logging in without a smartphone, for example. This technical measure to secure your account thus protects you from loss of data or unauthorized access even if username and password were known. You will find out which 2FA is used during registration, login and in the account itself.

Web hosting introduction

Web hosting summary
👥 Data subjects: Visitors to the website
🤝 Purpose: professional hosting of the website and securing its operation
📓 Processed data: IP address, time of website visit, browser used and other data. More details can be found below or at the respective web hosting provider.
📅 Storage period: depending on the provider, but usually 2 weeks
⚖️ Legal basis: Art. 6 para. 1 lit.f DSGVO (Legitimate Interests)

What is Webhosting?

Nowadays, when you visit websites, certain information – including personal data – is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, i.e. everything from the home page (homepage) to the very last subpage (like this one). By domain we mean, for example, example.de or sampleexample.com.

When you want to view a website on a computer, tablet, or smartphone, you use a program called a web browser to do so. You probably know a few web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari. We say browser or web browser for short.

To view the website, the browser must connect to another computer where the website’s code is stored: the web server. Operating a web server is a complicated and costly task, which is why it is usually handled by professional providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of technical terms, but please stay tuned, it gets better!

When the browser connects to your computer (desktop, laptop, tablet or smartphone) and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data, on the other hand, the web server also needs to store data for a while to ensure proper operation.

A picture is worth a thousand words, so the following graphic illustrates the interaction between the browser, the Internet and the hosting provider.

Why do we process personal data?

The purposes of data processing are:

Professional hosting of the website and securing its operation
to maintain operational and IT security
Anonymous evaluation of access behavior to improve our offering and, if necessary, for criminal prosecution or the pursuit of claims

What data is processed?

Even while you are visiting our website right now, our web server, which is the computer on which this website is stored, usually automatically stores data such as

the complete Internet address (URL) of the accessed web page
Browser and browser version (e.g. Chrome 87)
the operating system used (e.g. Windows 10)
the address (URL) of the previously visited page (referrer URL) (e. g. https://www.beispielquellsite.de/vondabinichgekommen/)
the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
Date and time
in files, the so-called web server log files

How long is data stored?

As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out the possibility that this data may be viewed by the authorities in the event of unlawful conduct.

In short, your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not share your information without consent!

Legal basis

The lawfulness of the processing of personal data in the context of web hosting results from Art. 6 para. 1 lit. f DSGVO (protection of legitimate interests), because the use of professional hosting with a provider is necessary to present the company on the Internet in a secure and user-friendly manner and to be able to pursue attacks and claims from this if necessary.

As a rule, there is a contract between us and the hosting provider for commissioned processing pursuant to Art. 28 f. DSGVO, which ensures compliance with data protection and guarantees data security.

1&1 IONOS Webhosting Privacy policy

We use IONOS by 1&1 to host our website. In Germany, 1&1 IONOS SE is headquartered at Elgendorfer Str. 57, 56410 Montabaur, and in Austria, 1&1 IONOS SE is located at Gumpendorfer Strasse 142/PF 266, 1060 Vienna. IONOS offers the following web hosting services: Domain, Website & Shop, Hosting & WordPress, Marketing, Email & Office, IONOS Cloud and Server.

As explained in the “Automatic Data Storage” section, web servers, such as those of IONOS, store data of each website visit.

If you would like to learn more about the privacy policy for IONOS website, please visit the privacy policy on ionos.com.

Order processing agreement (AVV) IONOS

We have concluded an order processing agreement (AVV) with IONOS within the meaning of Article 28 of the General Data Protection Regulation (DSGVO). What exactly is an AVV and especially what must be included in an AVV, you can read in our general section “Order processing agreement (AVV)”.

This contract is required by law because IONOS processes personal data on our behalf. This clarifies that IONOS may only process data they receive from us in accordance with our instructions and must comply with the GDPR. You can find the link to the order processing agreement (AVV) athttps://www.ionos.de/hilfe/datenschutz/allgemeine-informationen-zur-datenschutz-grundverordnung-dsgvo/auftragsverarbeitung/.

Messenger & Communication Introduction

Messenger & Communication Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Contact requests and general communication between us and you.
📓 Processed data: Data such as name, address, e-mail address, telephone number, general content data, IP address if applicable.
You can find more details about this in the respective tools used.
📅 Storage duration: depending on the messenger & communication functions used.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests), Art. 6 para. 1 S. 1 lit. b. GDPR (contractual or pre-contractual obligations)

What are messenger & communication functions?

We offer various options on our website (such as messenger and chat functions, online or contact forms, e-mail, telephone) to communicate with us. In the process, your data will also be processed and stored to the extent necessary to respond to your inquiry and our subsequent actions.

In addition to traditional means of communication such as e-mail, contact forms or telephone, we also use chats or messengers. Currently, the most commonly used messenger function is WhatsApp, but there are of course many different providers that offer messenger functions specifically for websites. If content is end-to-end encrypted, this is indicated in the individual data protection texts or in the privacy policy of the respective provider. End-to-end encryption means nothing other than that the contents of a message are not visible even to the provider. However, information about your device, location settings and other technical data may still be processed and stored.

Why do we use messenger & communication features?

Communication possibilities with you are of great importance for us. Finally, we want to talk to you and answer all possible questions about our service in the best possible way. Well-functioning communication is an important part of our service. With the convenient messenger & communication features, you can always choose the ones you like the most. In exceptional cases, however, we may not be able to answer certain questions via chat or messenger. This is the case, for example, when it comes to internal contractual matters. Here we recommend other means of communication such as e-mail or telephone.

We generally assume that we remain responsible under data protection law, even if we use services of a social media platform. However, the European Court of Justice has ruled that in certain cases the operator of the social media platform may be jointly responsible with us within the meaning of Art. 26 GDPR. If this is the case, we will point this out separately and work on the basis of an agreement to this effect. The essence of the agreement is reproduced below under the platform concerned.

Please note that when using our built-in elements, data from you may also be processed outside the European Union, as many providers, for example Facebook Messenger or WhatsApp are American companies. As a result, you may no longer be able to claim or enforce your rights with respect to your personal data as easily.

What data is processed?

Exactly which data is stored and processed depends on the respective provider of the messenger & communication functions. Basically, this is data such as name, address, telephone number, e-mail address and content data such as any information you enter in a contact form. In most cases, information about your device and the IP address are also stored. Data collected via a messenger & communication function is also stored on the providers’ servers.

If you want to know exactly what data is stored and processed by the respective providers and how you can object to the data processing, you should carefully read the respective privacy policy of the company.

How long is data stored?

Wie lange die Daten verarbeitet und gespeichert werden, hängt in erster Linie von unseren verwendeten Tools ab. Further below you will learn more about the data processing of each tool. The privacy statements of the providers usually state exactly what data is stored and processed and for how long. In principle, personal data is only processed for as long as is necessary to provide our services. In principle, personal data is only processed for as long as is necessary to provide our services. The data can be deleted immediately after leaving a website, but it can also remain stored for several years. Therefore, you should look at each cookie in detail if you want to know more about the data storage. In most cases, you will also find informative information about the individual cookies in the privacy statements of the individual providers.

Right of objection

Since Messenger & Communication features may use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Legal basis

If you have consented that data of you can be processed and stored by integrated messenger & communication functions, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). We process your request and manage your data in the context of contractual or pre-contractual relationships in order to fulfill our pre-contractual and contractual obligations or to respond to requests. The basis for this is Art. 6 par. 1 S. 1 lit. b. DSGVO. In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners if you have given your consent.

Facebook Messenger Privacy Policy

We use the communication tool Facebook Messenger on our website. The service provider is the American company Meta Platforms Inc. The company Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) is responsible for the European region.

Facebook also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

Facebook uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to and stored in third countries (such as the USA). Through these clauses, Facebook undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Facebook Data Processing Term, which complies with the Standard Contractual Clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.

You can learn more about the data processed through the use of Facebook in the Privacy Policy at https://www.facebook.com/about/privacy.

Social Media Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Presentation and optimization of our service, contact with visitors, interested parties, etc., advertising.
📓 Processed Data: Data such as phone numbers, email addresses, contact details, user behavior data, information about your device and your IP address.
You can find more details on this in the respective social media tool used.
📅 Storage duration: depending on the social media platforms used
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is social media?

In addition to our website, we are also active on various social media platforms. In the process, user data may be processed so that we can target users who are interested in us via the social networks. In addition, elements of a social media platform may also be embedded directly in our website. This is the case, for example, when you click on a so-called social button on our website and are redirected directly to our social media presence. So-called social media or social media are websites and apps through which logged-in members can produce content, share content openly or in specific groups, and network with other members.

Why do we use social media?

For years, social media platforms have been the place where people communicate and connect online. Our social media presences enable us to bring our products and services closer to prospective customers. The social media elements embedded on our website help you to quickly switch to our social media content without complications.

The data that is stored and processed through your use of a social media channel is primarily for the purpose of being able to perform web analyses. The aim of these analyses is to be able to develop more precise and personalized marketing and advertising strategies. Depending on your behavior on a social media platform, appropriate conclusions can be drawn about your interests with the help of the evaluated data and so-called user profiles can be created. This also allows the platforms to present you with tailored advertisements. Mostly, cookies are set in your browser for this purpose, which store data about your usage behavior.

Please note that when using social media platforms or our built-in elements, data from you may also be processed outside the European Union, as many social media channels, for example Facebook or Twitter, are American companies. As a result, you may no longer be able to claim or enforce your rights with respect to your personal data as easily.

What data is processed?

Exactly which data is stored and processed depends on the respective provider of the social media platform. But usually it is data such as phone numbers, email addresses, data you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about your device and your IP address. Most of this data is stored in cookies. Especially if you yourself have a profile on the visited social media channel and are logged in, data can be linked to your profile.

All data collected via a social media platform is also stored on the providers’ servers. Thus, only the providers have access to the data and can give you the appropriate information or make changes.

If you want to know exactly what data is stored and processed by the social media providers and how to object to the data processing, you should carefully read the respective privacy policy of the company. Also, if you have questions about data storage and data processing or wish to assert corresponding rights, we recommend that you contact the provider directly.

Duration of data processing

We will inform you about the duration of the data processing below, provided that we have further information on this. For example, the social media platform Facebook stores data until it is no longer needed for its own purpose. However, customer data that is matched with the user’s own data is deleted within two days. In general, we process personal data only as long as it is absolutely necessary for the provision of our services and products. If it is required by law, as in the case of accounting, for example, this storage period may also be exceeded.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Since social media tools may use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Legal basis

If you have consented that data from you can be processed and stored by integrated social media elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners if you have given your consent. Nevertheless, we only use the tools if you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Information on specific social media platforms – if available – can be found in the following sections.

Facebook privacy policy

Facebook Privacy Policy Summary
👥 Betroffene Personen: Besucher der Website
🤝 Purpose: Optimization of our service performance
📓 Processed Data: Data such as customer data, user behavior data, information about your device and your IP address.
You can find more details about this below in the privacy policy.
📅 Storage period: until the data is no longer useful for Facebook’s purposes
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What are Facebook tools?

We use selected tools from Facebook on our website. Facebook is a social media network of the company Meta Platforms Inc. or for the European area of the company Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. With the help of these tools, we can offer you and people who are interested in our products and services the best possible offer.

If data is collected from you and forwarded via our embedded Facebook elements or via our Facebook page (Fanpage), both we and Facebook Ireland Ltd. are responsible for this. Facebook is solely responsible for the further processing of this data. Our shared commitments have also been embodied in a publicly available agreement at https://www.facebook.com/legal/controller_addendum. This states, for example, that we must clearly inform you about the use of Facebook tools on our site. Furthermore, we are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and processing by Facebook, you can contact the company directly. If you submit the question to us, we are required to forward it to Facebook.

Below we provide an overview of the different Facebook tools, what data is sent to Facebook and how you can delete this data.

Among many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. However, since the term is hardly known, we decided to just call them Facebook tools. Among them are:

Facebook-Pixel
social plug-ins (such as the “Like” or “Share” button)
Facebook Login
Account Kit
APIs (Application Programming Interface)
SDKs (collection of programming tools)
Platform integrations
Plugins
Codes
Specifications
Documentations
Technologies and services

Through these tools, Facebook extends services and has the ability to obtain information about user activity outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook Ads), we can reach exactly these people. However, in order to show users suitable advertising, Facebook needs information about people’s wishes and needs. This provides the company with information about user behavior (and contact information) on our website. As a result, Facebook collects better user data and can show interested people the appropriate ads about our products or services. The tools thus enable customized advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus generate “campaign reports” on our behalf about the impact of our advertising campaigns. Furthermore, through analytics we get a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data is stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) may be sent to Facebook. Depending on the tools used, customer data such as name, address, phone number and IP address can be sent.

Facebook uses this information to match the data with the data it itself has from you (if you are a Facebook member). Before customer data is transmitted to Facebook, a so-called “hashing” takes place. This means that a data set of any size is transformed into a string. This also serves to encrypt data.

In addition to contact data, “event data” is also transmitted. “Event Data” means that information we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. “Event data” can also be associated with contact data. This allows Facebook to offer better personalized advertising. After the aforementioned matching process, Facebook deletes the contact data again.

In order to deliver ads in an optimized manner, Facebook only uses event data when it has been aggregated with other data (collected by Facebook in other ways). Facebook also uses this event data for security, safety, development, and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools you use and whether you are a Facebook member, different numbers of cookies are created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. General information about the use of Facebook cookies can also be found at https://www.facebook.com/policies/cookies.

How long and where is the data stored?

Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers spread all over the world where its data is stored. However, customer data is deleted within 48 hours after it has been compared with the user’s own data.

How can I delete my data or prevent data storage?

In accordance with the Basic Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data.

A complete deletion of the data only occurs if you delete your Facebook account completely. And this is how deleting your Facebook account works:

1) Click Settings on the right side of Facebook.

2) Then click “Your Facebook information” in the left column.

3) Now click “Deactivation and deletion”.

4) Now select “Delete account” and then click “Next and delete account”.

5) Now enter your password, click “Next” and then click “Delete account”.

The storage of data that Facebook receives via our site takes place, among other things, via cookies (e.g. for social plugins). In your browser, you can disable, delete or manage individual or all cookies. Depending on which browser you use, this works in different ways. Under the section “Cookies” you will find the corresponding links to the respective instructions of the most popular browsers.

Legal basis

If you have consented that data from you can be processed and stored by integrated Facebook tools, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the tools if you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view Facebook’s privacy policy or cookie policy.

Facebook’s data processing terms and conditions, which comply with the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.

We hope we have provided you with the most important information about the use and data processing by Facebook tools. If you want to learn more about how Facebook uses your data, we recommend that you read the data policy at https://www.facebook.com/about/privacy/update.

We have integrated the convenient Facebook login on our site. So you can easily log in to us with your Facebook account without having to create another user account. If you choose to make your registration through the Facebook login, you will be redirected to the Facebook social media network. There, the login takes place via your Facebook user data. Through this login process, data about you or your user behavior is stored and transmitted to Facebook.

To store the data, Facebook uses various cookies. Below we show you the most important cookies that are set in your browser or already exist when you log in to our site via the Facebook login:

Name: fr
Value: 0jieyh4c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: This cookie is used to make the social plugin on our website work in the best possible way.
Expiration date: after 3 months

Name: datr
Value: 4Jh7XUA2312345120SEmPsSfzCOO4JFFl
Purpose: Facebook sets the “datr” cookie when a web browser accesses facebook.com, and the cookie helps identify login activity and protect users.
Expiration date: after 2 years

Name: _js_datr
Value: deleted
Purpose: This session cookie is set by Facebook for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiration date: after end of session

Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies are for example _ fbp, sb or wd. A complete list is not possible, since Facebook has a variety of cookies and uses them variably.

The Facebook login offers you on the one hand a quick and easy registration process, on the other hand it gives us the opportunity to share data with Facebook. This allows us to better tailor our offer and promotions to your interests and needs. Data we receive from Facebook in this way is public data such as.

Your Facebook name
Your profile picture
a deposited e-mail address
Friends lists
Buttons details (e.g. “Like” button)
Birthday date
Language
Residence

In return, we provide Facebook with information about your activities on our website. This includes, among other things, information about the device you are using, which of our sub-pages you visit or which products you have purchased from us.

By using Facebook Login, you consent to data processing. You can revoke this agreement at any time. If you want to learn more information about data processing by Facebook, we recommend that you read the Facebook privacy statement at https://www.facebook.com/policy.php?tid=312345120.

As long as you are logged in to Facebook, you can change your ad settings yourself at https://www.facebook.com/adpreferences/advertisers/?entry_product=ad_settings_screen.

Facebook Social Plug-ins Privacy Policy

Our website contains so-called social plug-ins of the company Meta Platforms Inc. built in. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (the hand with raised thumb) or by a clear “Facebook Plug-in” label. A social plug-in is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the well-known “Like” and “Share” buttons.

The following social plug-ins are offered by Facebook:

“Save” button
“Like” button, share, send and quote
Page plug-in
Comments
Messenger plug-in
Embedded posts and video player
Group plug-in

Visit https://developers.facebook.com/docs/plugins for more information on how to use each plug-in. We use the social plug-ins on the one hand to offer you a better user experience on our site, and on the other hand because Facebook can optimize our ads through them.

If you have a Facebook account or have visited https://www.facebook.com/ before, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plug-ins (e.g. the “Like” button).

The information obtained is deleted or anonymized again within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information concerning your browser.

To prevent Facebook from collecting a lot of data during your visit to our website and connecting it with Facebook data, you must log out of Facebook while visiting the website.

If you are not logged into Facebook or do not have a Facebook account, your browser sends less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you visit may be transferred to Facebook. We would like to point out that we do not know the exact content of the data. However, we try to inform you about the data processing as good as possible according to our current knowledge. You can also read about how Facebook uses data in the company’s data policy at https://www.facebook.com/about/privacy/update.

The following cookies are set in your browser at least when you visit a website with social plug-ins from Facebook:

Name: dpr
Value: not specified
Purpose: This cookie is used to enable the social plug-ins on our website to function.
Expiration date: after end of session

Name: fr
Value: 0jieyh4312345120c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: The cookie is also necessary for the plug-ins to work properly.
Expiration date: after 3 months

Note: These cookies were set after a test, even if you are not a Facebook member.

As long as you are logged in to Facebook, you can change your ad settings yourself at https://www.facebook.com/adpreferences/advertisers/. If you are not a Facebook user, you can basically manage your usage-based online advertising on https://www.youronlinechoices.com/de/praferenzmanagement/?tid=312345120. There you have the option to disable or enable providers.

If you want to learn more about Facebook’s privacy policy, we recommend that you read the company’s own data policy at https://www.facebook.com/policy.php?tip=312345120.

Facebook Fanpage Privacy Policy

We also have a Facebook fan page for our website. The service provider is the American company Meta Platforms Inc. The company Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) is responsible for the European region.

The Facebook Data Processing Term, which complies with the Standard Contractual Clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.

You can learn more about the data processed through the use of Facebook in the Privacy Policy at https://www.facebook.com/about/privacy.

Instagram privacy policy

Instagram Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service performance
📓 Processed Data: Data such as user behavior data, information about your device and your IP address.
You can find more details about this below in the privacy policy.
📅 Storage period: until Instagram no longer needs the data for its purposes
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Instagram?

We have incorporated Instagram features on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Meta Platforms Inc. since 2012. and belongs to the Facebook products. Embedding Instagram content on our website is called embedding. This allows us to show you content like buttons, photos or videos from Instagram directly on our website. When you access web pages of our website that have an Instagram function integrated, data is transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data is thus processed across all Facebook companies.

In the following, we want to give you a more detailed insight into why Instagram collects data, what kind of data it is and how you can largely control the data processing. Since Instagram is part of Meta Platforms Inc. we obtain our information from Instagram’s policies on the one hand, but also from the meta-privacy policies themselves on the other.

Instagram is one of the most popular social media networks in the world. Instagram combines the advantages of a blog with those of audiovisual platforms like YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many of the users casually call the platform), edit them with various filters, and also share them on other social networks. And if you don’t want to be active yourself, you can just follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has really gone through the roof in recent years. And of course we have also responded to this boom. We want you to feel as comfortable as possible on our website. That is why a varied preparation of our content is a matter of course for us. The embedded Instagram features allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected may also serve us for personalized advertising on Facebook. This way, only people who are really interested in our products or services receive our advertisements.

Instagram also uses the collected data for measurement and analytics purposes. We get aggregated statistics and thus more insight about your wishes and interests. It is important to note that these reports do not identify you personally.

What data is stored by Instagram?

When you come across one of our pages that have Instagram features (such as Instagram images or plug-ins) built in, your browser automatically connects to Instagram’s servers. In the process, data is sent to Instagram, stored and processed. And that’s whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases you have made, about advertisements you see and how you use our services. Furthermore, the date and time of your interaction with Instagram is also stored. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.

Facebook distinguishes between customer data and event data. We assume that this is exactly the case with Instagram. Customer data are, for example, name, address, telephone number and IP address. This customer data will only be transmitted to Instagram if you have been “hashed” beforehand. Hashing means that a data set is transformed into a character string. This allows you to encrypt the contact data. In addition, the above-mentioned “event data” are also transmitted. By “event data” Facebook – and consequently Instagram – means data about your user behavior. It may also happen that contact data is combined with event data. The contact data collected is matched with the data Instagram already has from you.

Via small text files (cookies), which are usually set in your browser, the collected data is transmitted to Facebook. Depending on the Instagram features used and whether you have an Instagram account yourself, different amounts of data are stored.

We assume that Instagram’s data processing works the same way as Facebook’s. This means that if you have an Instagram account or have visited www.instagram.com, Instagram has set at least one cookie. If this is the case, your browser sends info to Instagram via the cookie as soon as you come into contact with an Instagram function. After 90 days at the latest (after matching), this data is deleted or anonymized again. Although we have taken a close look at Instagram’s data processing, we cannot say exactly what data Instagram collects and stores.

Below we show you cookies that are set in your browser at least when you click on an Instagram feature (such as button or Insta image). For our test, we assume that you do not have an Instagram account. Of course, if you are logged into Instagram, significantly more cookies are set in your browser.

These cookies were used in our test:

Name: csrftoken
Value: “”
Purpose: This cookie is most likely set for security reasons to prevent falsification of requests. However, we were not able to find out more about this.
Expiration date: after one year

Name: mid
Value: “”
Purpose: Instagram sets this cookie to optimize its own services and offers on and off Instagram. The cookie sets a unique user ID.
Expiration date: after the end of the session

Name: fbsr_312345120124024
Value: no data
Purpose: This cookie stores the log-in request for users of the Instagram app.
Expiration date: after the end of the session

Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures functionality on Instagram.
Expiration date: after the end of the session

Name: urlgen
Value: “{”194.96.75.33”: 1901}:1iEtYv:Y833k2_UjKvXgYe312345120”
Purpose: This cookie is used for Instagram’s marketing purposes.
Expiration date: after the end of the session

Note: We cannot claim completeness here. Which cookies are set in individual cases depends on the embedded features and your use of Instagram.

How long and where is the data stored?

Instagram shares the information it receives between Facebook companies with external partners and with people you connect with around the world. Data processing is carried out in compliance with its own data policy. For security reasons, among others, your data is distributed on Facebook servers around the world. Most of these servers are located in the USA.

How can I delete my data or prevent data storage?

Thanks to the Basic Data Protection Regulation, you have the right of access, portability, rectification and deletion of your data. You can manage your data in the Instagram settings. If you want to completely delete your data on Instagram, you need to permanently delete your Instagram account.

And this is how the deletion of the Instagram account works:

First, open the Instagram app. On your profile page, go to the bottom and click on “Help Area”. Now you will come to the company’s website. On the web page, click “Manage your account” and then click “Delete your account”.

If you delete your account entirely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you does not belong to your account and consequently will not be deleted.

As mentioned above, Instagram stores your data primarily via cookies. You can manage, disable or delete these cookies in your browser. Depending on your browser, the management always works a bit differently. Under the section “Cookies” you will find the corresponding links to the respective instructions of the most popular browsers.

You can also basically set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Legal basis

If you have consented that data from you can be processed and stored by integrated social media elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Instagram and Facebook, respectively, also process data in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

Facebook uses standard contractual clauses approved by the EU Commission (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. These clauses oblige Facebook to comply with the EU level of data protection when processing relevant data outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the decision as well as the clauses, among others, here: https://germany.representation.ec.europa.eu/index_de.

We have tried to bring you closer to the most important information about Instagram’s data processing. At https://help.instagram.com/519522125107875
you can take a closer look at Instagram’s data policies.

Security & Anti-Spam

Security & Anti-Spam Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: cybersecurity
📓 Processed data: Data such as your IP address, name or technical data such as browser version.
More details can be found below and in the individual data protection texts.
📅 Storage period: for the most part, data is stored until it is no longer needed to perform the service
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is Security & Anti-Spam Software?

With so-called security & anti-spam software, you can protect yourself and us from various spam or phishing emails and possible other cyberattacks. Spam is advertising mail from a mass mailing that you did not ask for yourself. Such mails are also called data garbage and can also cause costs. Phishing emails are again messages that aim to build trust via fake news or websites in order to obtain personal data. Anti-spam software usually protects against unwanted spam messages or malicious mails that could introduce viruses into our system, for example. We also use general firewall and security systems that protect our computers from unwanted network attacks.

Why do we use security & anti-spam software?

We place particular emphasis on security on our website. After all, it is not only our safety that is at stake, but above all yours. Unfortunately, cyber threats have become part of everyday life in the world of IT and the Internet. Hackers often try to steal personal data from an IT system with the help of a cyberattack. And therefore a good defense system is absolutely necessary. A security system monitors all incoming and outgoing connections to our network or computer. In order to achieve even greater security against cyber-attacks, we also use other external security services in addition to the standardized security systems on our computer. Unauthorized traffic of data is thus better prevented and thus we protect ourselves from cybercrime.

What data is processed by security & anti-spam software?

Exactly what data is collected and stored depends, of course, on the service in question. However, we always try to use only programs that collect data very sparingly or store only data that is necessary for the fulfillment of the offered service. Basically, the service can store data such as name, address, IP address, e-mail address and technical data such as browser type or browser version. Also, any performance and log data can be collected to detect possible incoming threats in time. This data is processed within the scope of the Services and in compliance with applicable laws. This also includes the GDPR for US providers (via the standard contractual clauses). These security services also work in some cases with third party vendors who may store and/or process data under instruction and in accordance with privacy policies and other security measures. The data storage is mostly done via cookies.

Duration of data processing

We will inform you about the duration of the data processing below, provided that we have further information on this. For example, security programs store data until you or we revoke the data storage. In general, personal data is only stored for as long as is absolutely necessary for the provision of the services. In many cases, we unfortunately lack precise information from the providers about the length of storage.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party security software at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser.

Since cookies may also be used with such security services, we recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy statements of the respective tools.

Legal basis

We use security services mainly on the basis of our legitimate interests (Art. 6 para. 1 lit. f DSGVO) in a good security system against various cyber attacks.

Certain processing, in particular the use of cookies and the use of security functions require your consent. If you have consented that data of you can be processed and stored by integrated security services, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). Most of the services we use set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Information on special tools – if available – can be found in the following sections.

iThemes Security Privacy Policy

We use iThemes Security, a security plugin for the WordPress content management system, for our website. The service provider is the American company iThemes Media LLC, 1720 S Kelly Ave, Edmond, OK 73013, USA. In 2018, the company was acquired by Liquid Web LLC (2703 Ena Drive, Lansing, MI 48917, USA).

iThemes also processes data from you in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

As a basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, thus in particular in the USA) or a data transfer there, iThemes uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to and stored in third countries (such as the USA). Through these clauses, Liquid Web undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

On the website https://www.liquidweb.com/blog/liquid-web-and-gdpr-compliance/ you will find a download link where you can download the Data Processing Addendum. In it you will also learn more about the standard contractual clauses.

You can learn more about the data processed by using iThemes or Liquid Web in the Privacy Policy at https://www.liquidweb.com/about-us/policies/privacy-policy/.

UpdraftPlus Privacy Policy

We use UpdraftPlus, a backup and security system for our website. The Service Provider is Updraft WP Software Ltd. 11 Barringer Way, St. Neots, PE19 1LW, Cambridgeshire, United Kingdom.

As a result of the UK’s withdrawal from the European Union, the GDPR is also no longer applicable to data transfers there. However, the European Commission has decided on the basis of Art. 45 GDPR that the UK offers an adequate level of protection compared to the GDPR. The transfer of data there is therefore permissible. You can view the resolution here (download): https://ec.europa.eu/info/sites/default/files/decision_on_the_adequate_protection_of_personal_data_by_the_united_kingdom_-_general_data_protection_regulation_de.pdf

Mehr über die Daten, die durch die Verwendung von UpdraftPlus verarbeitet werden, erfahren Sie in You can learn more about the data processed through the use of UpdraftPlus in the Privacy Policy at https://updraftplus.com/data-protection-and-privacy-centre/.

Cloud services

Cloud Services Privacy Policy Summary
👥 Affected parties: We as website operator and you as website visitor
🤝 Purpose: security and data storage
📓 Processed data: Data such as your IP address, name or technical data such as browser version.
More details can be found below and in the individual data protection texts or in the data protection declarations of the providers.
📅 Storage period: for the most part, data is stored until it is no longer needed to perform the service
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What are cloud services?

Cloud services provide us, as website operators, with storage space and computing power via the Internet. Data can be transferred to an external system, processed and stored via the Internet. The corresponding cloud provider takes over the management of this data. Depending on the requirement, an individual or even a company can choose the storage space size or computing power. Cloud storage is accessed via an API or storage protocols. API stands for Application Programming Interface and means a programming interface that connects software components with hardware components.

Why do we use cloud services?

We use cloud services for several reasons. A cloud service offers us the possibility to store our data securely. In addition, we have access to the data from different locations and devices, giving us more flexibility and facilitating our work processes. Cloud storage also saves us money because we don’t have to build and manage our own infrastructure for data storage and security. By storing our data centrally in the cloud, we can also expand our fields of application and manage our information much better.

So we as a website operator or as a company use cloud services primarily for our own purposes. For example, we use the services to manage our calendar, store documents or other important information in the cloud. However, personal data about you may also be stored in the process. This is the case, for example, if you provide us with your contact details (such as name and email address) and we store our customer data with a cloud provider. Consequently, data that we process from you may also be stored and processed on external servers. If we offer certain forms or cloud services content on our website, cookies may also be set for web analytics and advertising purposes. Furthermore, such cookies remember your settings (such as the language used) so that the next time you visit our website you will find your familiar web environment.

What data is processed by cloud services?

Much of the data we store in the cloud has no personal reference, but some data counts as personal data according to the definition of the GDPR. This is often customer data such as name, address, IP address or telephone number, or technical device information. Videos, images and audio files can also be stored in the cloud. Exactly how the data is collected and stored depends on the service in question. We try to use only services that are very trustworthy and professional with the data. Basically, the services, such as Amazon Drive, have access to the stored files in order to offer their own service accordingly. For this, however, the services need permissions, such as the right to copy files because of security issues. This data is processed and managed within the scope of the Services and in compliance with applicable laws. This also includes the GDPR for US providers (via the standard contractual clauses). These cloud services also work in some cases with third party providers who may process data under instruction and in accordance with privacy policies and other security measures. At this point, we would like to emphasize once again that all known cloud services (such as Amazon Drive, Google Drive or Microsoft Onedrive) obtain the right to access stored content in order to be able to offer and optimize their own service accordingly.

Duration of data processing

We will inform you about the duration of the data processing below, provided that we have further information on this. In general, cloud services store data until you or we revoke the data storage or delete the data again. In general, personal data is only stored for as long as is absolutely necessary for the provision of the services. However, a final data wipe from the cloud can take several months. This is the case because the data is usually not stored on only one server, but is distributed on different servers.

Right of objection

You also have the right and the possibility to revoke your consent to data storage in a cloud at any time. If cookies are used, you also have a right of withdrawal here. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser. We also recommend that you read our general privacy policy on cookies. To find out exactly what data of yours is stored and processed, you should read the privacy statements of the respective cloud providers.

Legal basis

We use cloud services mainly based on our legitimate interests (Art. 6 (1) lit. f DSGVO) in a good security and storage system.

Certain processing, in particular the use of cookies and the use of memory functions, require your consent. If you have consented that data of you can be processed and stored at cloud services, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). Most of the services we use set cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

Information on special tools – if available – can be found in the following sections.

Dropbox Privacy Policy

We use Dropbox, an online storage service for files, photos and videos, for our website. The service provider is the American company Dropbox Inc. The company’s European office is in Ireland (One Park Place, Floor 5, Upper Hatch Street, Dublin 2).

Dropbox also processes data from you in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

As a basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there, Dropbox uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to and stored in third countries (such as the USA). Through these clauses, Dropbox undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Data Processing Agreements, which correspond to the standard contractual clauses, can be found at https://assets.dropbox.com/documents/en/legal/dfb-data-processing-agreement.pdf.

You can learn more about the data processed through the use of Dropbox in the Privacy Policy at https://www.dropbox.com/privacy.

Google Cloud Privacy Policy

We use Google Cloud, an online storage service for files, photos and videos, for our website. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Google also processes data from you in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to and stored in third countries (such as the USA). Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

Google holds an order processing contract in accordance with Art. 28 DSGVO, which acts as the data protection basis for our customer relationship with Google. This refers to the EU standard contractual clauses in terms of content. Here you can find the order processing conditions: https://business.safety.google/intl/de/adsprocessorterms/

You can learn more about the data processed through the use of Google Cloud in the Privacy Policy at https://policies.google.com/privacy?hl=de.

OneDrive Privacy Policy

We use OneDrive for our business, which is a file hosting service from Microsoft. The service provider is the American company Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

Microsoft also processes data from you in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

Microsoft uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to and stored in third countries (such as the USA). Through these clauses, Microsoft undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

More information about Microsoft’s standard contractual clauses can be found at https://learn.microsoft.com/en-us/compliance/regulatory/offering-eu-model-clauses.

You can learn more about the data processed by using Microsoft in the privacy policy at https://privacy.microsoft.com/de-de/privacystatement.

Audio & Video Introduction

Audio & Video Privacy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service performance
📓 Processed Data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details on this can be found below in the relevant data protection texts.
📅 Duration of storage: Data remain stored as long as they are necessary for the purpose of the service.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What are audio and video elements?

We have included audio or video elements on our website so that you can, for example, watch videos or listen to music/podcasts directly via our website. The content is provided by service providers. All content is therefore also obtained from the corresponding servers of the providers.

These are embedded functional elements from platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but paid content can also be published. With the help of these embedded elements, you can listen to or view the respective content via our website.

When you use audio or video elements on our website, personal data about you may also be transmitted to, processed and stored by the service providers.

Why do we use audio & video elements on our website?

Of course, we want to provide you with the best offer on our website. And we are aware that content is no longer conveyed merely in text and static images. Instead of just giving you a link to a video, we provide audio and video formats right on our website that are entertaining or informative, and ideally both. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our text and images, we also offer video and/or audio content.

What data is stored by audio & video elements?

When you visit a page on our website that has an embedded video, for example, your server connects to the service provider’s server. In the process, data from you is also transferred to the third-party provider and stored there. Some data is collected and stored completely regardless of whether or not you have an account with the third party provider. This usually includes your IP address, browser type, operating system, and other general information about your terminal device. Furthermore, most providers also collect information about your web activity. This includes, for example, session duration, bounce rate, which button you clicked on or via which website you use the service. All this information is usually stored via cookies or pixel tags (also called web beacons). Pseudonymized data is usually stored in cookies in your browser. You can always find out exactly what data is stored and processed in the privacy policy of the respective provider.

Duration of data processing

You can find out exactly how long the data is stored on the servers of the third-party providers either below in the privacy text of the respective tool or in the privacy policy of the provider. In principle, personal data is only processed for as long as is absolutely necessary for the provision of our services or products. As a rule, this also applies to third-party providers. In most cases, you can assume that certain data will be stored on the servers of third-party providers for several years. Data can be stored for different lengths of time specifically in cookies. Some cookies are already deleted after leaving the website, others may be stored in your browser for several years.

Right of objection

Since the embedded audio and video functions on our site usually also use cookies, you should also read our general privacy policy on cookies. You can find out more about the handling and storage of your data in the privacy statements of the respective third-party providers.

Legal basis

If you have consented that data of you can be processed and stored by embedded audio and video elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the embedded audio and video elements if you have given your consent.

YouTube privacy policy

YouTube Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service performance
📓 Processed Data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in this privacy policy.
📅 Duration of storage: Data remain stored as long as they are necessary for the purpose of the service.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is YouTube?

We have incorporated YouTube videos on our website. This way we can present you interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you call up a page on our website that has a YouTube video embedded, your browser automatically connects to the YouTube or Google servers. In the process, various data are transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in the European area.

In the following, we would like to explain in more detail what data is processed, why we have embedded YouTube videos and how you can manage or delete your data.

On YouTube, users can watch, rate, comment and upload videos themselves for free. Over the last few years, YouTube has become one of the most important social media channels in the world. In order for us to display videos on our website, YouTube provides a snippet of code that we have embedded on our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We are committed to providing you with the best possible user experience on our website. And of course, interesting videos must not be missing. With the help of our embedded videos, we provide you with further helpful content in addition to our texts and images. In addition, our website will be found more easily on the Google search engine due to the embedded videos. Also, when we run ads through Google Ads, Google – thanks to the data it collects – can really only show those ads to people who are interested in what we have to offer.

What data is stored by YouTube?

As soon as you visit one of our pages that has a YouTube video embedded, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can usually assign your interactions on our website to your profile using cookies. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your internet service provider. Other data may include contact information, any ratings, sharing content via social media, or adding to your favorites on YouTube.

If you are not signed into a Google Account or YouTube account, Google stores data with a unique identifier associated with your device, browser, or app. For example, your preferred language setting is retained. But a lot of interaction data can’t be stored because fewer cookies are set.

In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a logged-in YouTube account. On the other hand, we show cookies that are set with logged in account. The list cannot claim to be complete because user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y312345120-1
Purpose: This cookie registers a unique ID to store statistics of the viewed video.
Expiration date: after end of session

Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website through PREF.
Expiration date: after 8 months

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track GPS location.
Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie tries to estimate the user’s bandwidth on our web pages (with embedded YouTube video).
Expiration date: after 8 months

Other cookies that are set when you are logged in with your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7312345120-
Purpose: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.
Expiration date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user’s consent to the use of various services provided by Google. CONSENT is also used for security, to check users and protect user data from unauthorized attacks.
Expiration date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile about your interests. This data helps to display personalized advertising.
Expiration date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose: This cookie stores information about your login details.
Expiration date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiration date: after 2 years

Name: SID
Value: oQfNKjAsI312345120-
Purpose: This cookie stores your Google Account ID and your last login time in digitally signed and encrypted form.
Expiration date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information about how you use the website and what advertisements you may have seen before visiting our site.
Expiration date: after 3 months

How long and where is the data stored?

The data that YouTube receives from you and processes are stored on Google servers. Most of these servers are located in America. Go to https://www.google.com/about/datacenters/locations/?hl=de to see exactly where Google data centers are located. Your data is distributed on the servers. This means that the data can be retrieved more quickly and is better protected against manipulation.

Google stores the collected data for different lengths of time. Some data you can delete at any time, others are automatically deleted after a limited time and still others are stored by Google for a longer period of time. Some data (such as items from “My Activity”, photos or documents, products) stored in your Google Account will remain until you delete them. Even if you are not logged into a Google account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

Basically, you can delete data in Google Account manually. With the automatic deletion feature of location and activity data introduced in 2019, information will be stored depending on your decision – either 3 or 18 months and then deleted.

Unabhängig, ob Sie ein Google-Konto haben oder nicht, können Sie Ihren Browser so konfigurieren, dass Cookies von Google gelöscht bzw. deaktiviert werden. Depending on which browser you use, this works in different ways. Under the section “Cookies” you will find the corresponding links to the respective instructions of the most popular browsers.

Legal basis

If you have consented that data of you can be processed and stored by embedded YouTube elements, this consent is considered the legal basis of the data processing (Art. 6 para. 1 lit. a DSGVO). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the embedded YouTube elements if you have given your consent. YouTube also sets cookies in your browser to store data. That is why we recommend that you read our privacy text about cookies carefully and view the privacy policy or cookie policy of the respective service provider.

YouTube also processes data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

As a basis for data processing with recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there, YouTube uses standard contractual clauses approved by the EU Commission (= Art. 46. para. 2 and 3 DSGVO). These clauses oblige YouTube to comply with the EU level of data protection when processing relevant data outside the EU. These clauses are based on an implementing decision of the EU Commission. You can find the decision as well as the clauses, among others, here: https://germany.representation.ec.europa.eu/index_de.

Since YouTube is a subsidiary of Google, there is a common privacy policy. If you would like to learn more about how we handle your data, we recommend that you read the privacy policy at https://policies.google.com/privacy?hl=de.

Web design introduction

Web design privacy policy summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Improve the user experience
📓 Data processed: Which data is processed depends heavily on the services used. Mostly, it is about IP address, technical data, language settings, browser version, screen resolution and browser name. You can find more details about this in the respective web design tools used.
📅 Storage duration: depending on the tools used
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What is web design?

We use various tools on our website that serve our web design. Web design is not, as often assumed, just about making our website look pretty, but also about functionality and performance. But of course, the appropriate look of a website is also one of the great goals of professional web design. Web design is a branch of media design and deals with the visual as well as the structural and functional design of a website. The goal is to improve your experience on our website with the help of web design. In web design jargon, this is referred to as user experience (UX) and usability. User experience refers to all impressions and experiences that the website visitor experiences on a website. A sub-item of user experience is usability. This is about the user-friendliness of a website. The main focus here is on ensuring that content, subpages or products are clearly structured and that you can easily and quickly find what you are looking for. To provide you with the best possible experience on our website, we also use so-called third-party web design tools. In this privacy policy, the category “web design” therefore includes all services that improve the design of our website. These can be, for example, fonts, various plugins or other integrated web design functions.

Why do we use web design tools?

How you absorb information on a website depends very much on the structure, functionality and visual perception of the website. Therefore, a good and professional web design became more and more important for us as well. We are constantly working to improve our website and also see this as an extended service to you, the website visitor. Furthermore, a beautiful and functioning website also has economic advantages for us. After all, you will only visit us and take advantage of our offers if you feel completely comfortable.

What data is stored by web design tools?

When you visit our website, web design elements may be embedded in our pages that may also process data. Exactly what data is involved depends, of course, heavily on the tools used. Further below you can see exactly which tools we use for our website. We recommend that you also read the respective privacy policy of the tools used for more detailed information on data processing. In most cases, you will find out there which data is processed, whether cookies are used and how long the data is stored. Through fonts such as Google Fonts, for example, information such as language settings, IP address, browser version, browser screen resolution and browser name are also automatically transmitted to Google servers.

Duration of data processing

How long data is processed is very individual and depends on the web design elements used. For example, when cookies are used, the retention period can be as short as a minute or as long as a few years. Please do your research in this regard. For this purpose, we recommend on the one hand our general text section on cookies as well as the privacy statements of the tools used. There you will usually find out exactly which cookies are used and what information is stored in them. Google font files, for example, are stored for one year. This is to improve the loading time of a website. In principle, data is always kept only as long as is necessary for the provision of the service. In the case of legal requirements, data may also be stored for longer periods.

Right of objection

You also have the right and the possibility to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. You can also prevent data collection through cookies by managing, disabling or deleting cookies in your browser. However, among web design elements (mostly with fonts) there is also data that cannot be deleted quite so easily. This is the case when data is automatically collected directly when a page is accessed and transmitted to a third-party provider (such as Google). In this case, please contact the support of the corresponding provider. In Google’s case, you can reach support at https://support.google.com/?hl=de.

Legal basis

If you have consented to web design tools being used, the legal basis of the corresponding data processing is this consent. This consent constitutes, according to Art. 6 para. 1 lit. a DSGVO (consent) constitutes the legal basis for the processing of personal data as it may occur during the collection by web design tools. From our side, there is also a legitimate interest to improve the web design on our website. After all, only then we can provide you with a beautiful and professional web offer. The corresponding legal basis for this is Art. 6 para. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use web design tools if you have given your consent. In any case, we want to emphasize that again here.

Information on specific web design tools – if available – can be found in the following sections.

Google Fonts Privacy Policy

Google Fonts Privacy Policy Summary
👥 Data subjects: Visitors to the website
🤝 Purpose: Optimization of our service performance
📓 Processed data: Data such as IP address and CSS and font requests.
More details can be found below in this privacy policy.
📅 Storage period: Font files are stored by Google for one year
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (Legitimate Interests)

What are Google Fonts?

On our website we use Google Fonts. These are the “Google Fonts” of the company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

You do not need to log in or set a password to use Google Fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, CSS and fonts requests are completely separate from all other Google services. If you have a Google account, you do not need to worry that your Google account data, while using Google Fonts, will be transmitted to Google. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a detailed look at how the data storage looks exactly.

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to your users for free.

Many of these fonts are released under the SIL Open Font License, while others are released under the Apache license. Both are free software licenses.

Why do we use Google Fonts on our website?

With Google Fonts, we can use fonts on our own website and not have to upload them to our own server. Google Fonts is an important component to keep the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage especially for use on mobile devices. When you visit our site, the low file size ensures fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can sometimes visually distort texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform issues with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use the Google Fonts so that we can present our entire online service as beautifully and consistently as possible.

What data is stored by Google?

When you visit our website, the fonts are reloaded via a Google server. Durch diesen externen Aufruf werden Daten an die Google-Server übermittelt. This external call transmits data to the Google servers. In this way, Google also recognizes that you or your IP address visited our website. The Google Fonts API is designed to reduce the use, storage, and collection of end-user data to what is necessary for proper font delivery. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software field.

Google Fonts stores CSS and font requests securely at Google and is therefore protected. By collecting usage figures, Google can determine how well each font is received. Google publishes the results on internal analytics pages, such as Google Analytics. In addition, Google also uses data from its own web crawler to determine which web pages use Google fonts. This data is published in the BigQuery database of Google Fonts. Entrepreneurs and developers use Google’s BigQuery web service to explore and move large amounts of data.

It should be noted, however, that each Google Font request also automatically transmits information such as language settings, IP address, browser version, browser screen resolution, and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.

How long and where is the data stored?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to quickly and easily change the design or font of a web page, for example.

The font files are stored by Google for one year. Google thus pursues the goal of fundamentally improving the loading time of websites. When millions of web pages reference the same fonts, they are cached after the first visit and immediately reappear on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.

How can I delete my data or prevent data storage?

The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when the page is called up. To delete this data ahead of time, you will need to contact Google Support at https://support.google.com/?hl=de&tid=312345120. Data storage you prevent in this case only if you do not visit our site.

Unlike other web fonts, Google allows us unlimited access to all fonts. So we can access an unlimited sea of fonts and get the most out of our website. For more on Google Fonts and other issues, visit https://developers.google.com/fonts/faq?tid=312345120. There, Google addresses privacy-related matters, but really detailed information about data storage is not included. It is relatively difficult to get really precise information from Google about stored data.

Legal basis

If you have consented to Google Fonts being used, the legal basis for the corresponding data processing is this consent. This consent represents according to Art. 6 par. 1 lit. a GDPR (Consent) constitutes the legal basis for the processing of personal data as may occur during the collection by Google Fonts.

On our part, there is also a legitimate interest in using Google Font to optimize our online service. The legal basis for this is Art. 6 par. 1 lit. f DSGVO (Legitimate Interests). Nevertheless, we only use Google Font if you have given your consent.

The Google Ads Data Processing Terms, which also correspond to the standard contractual clauses for Google Fonts, can be found at https://business.safety.google/adsprocessorterms/.

You can also find out what data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

Closing words

Congratulations! If you are reading these lines, you have really “fought” your way through our entire privacy policy, or at least scrolled all the way to here. As you can see from the scope of our privacy policy, we take the protection of your personal data, anything but lightly.
It is important to us to inform you to the best of our knowledge and belief about the processing of personal data. However, we do not only want to tell you what data is processed, but also to explain the reasons for using various software programs. As a rule, privacy policies sound very technical and legalistic. However, since most of you are not web developers or lawyers, we also wanted to take a different approach linguistically and explain the facts in simple and clear language. Of course, this is not always possible due to the subject matter. Therefore, the most important terms are explained in more detail at the end of the privacy policy.
If you have any questions about data protection on our website, please do not hesitate to contact us or the responsible office. Have a nice time and we hope to see you on our website again soon.

All texts are protected by copyright.

Source: Created with the privacy generator from AdSimple

Table of contents

Introduction and overview

Scope of application

Legal basis

Contact details of the responsible person

Storage duration

Rights under the General Data Protection Regulation

North Rhine-Westphalia Data Protection Authority

Data transmission to third countries

Data processing security

TLS encryption with https

Communication

Persons concerned

Phone

E-Mail

Online forms

Legal basis

Order processing agreement (AVV)

Who are processors?

Content of a contract for the processing of orders

Cookies

What are cookies?

What are the types of cookies?

Purpose of processing via cookies

What data is processed?

Cookies storage duration

Right to object – how can I delete cookies?

Legal basis

Customer data

What is customer data?

Why do we process customer data?

What data is processed?

How long will the data be stored?

Legal basis

Registration

What is a registration?

Why do we process personal data?

What data is processed?

Storage duration

Right of objection

Legal basis

Web hosting introduction

What is Webhosting?

Why do we process personal data?

What data is processed?

How long is data stored?

Legal basis

1&1 IONOS Webhosting Privacy policy

Order processing agreement (AVV) IONOS

Messenger & Communication Introduction

What are messenger & communication functions?

Why do we use messenger & communication features?

What data is processed?

How long is data stored?

Right of objection

Legal basis

Facebook Messenger Privacy Policy

Social media introduction

What is social media?

Why do we use social media?

What data is processed?

Duration of data processing

Right of objection

Legal basis

Facebook privacy policy

What are Facebook tools?

Why do we use Facebook tools on our website?

What data is stored by Facebook tools?

How long and where is the data stored?

How can I delete my data or prevent data storage?

Legal basis

Facebook Login Privacy Policy

Facebook Social Plug-ins Privacy Policy

Facebook Fanpage Privacy Policy

Instagram privacy policy

What is Instagram?

Why do we use Instagram on our website?

What data is stored by Instagram?

How long and where is the data stored?